Personal GrowthGoal Setting

The Gap and the Gain

Dan Sullivan & Benjamin Hardy

Sullivan and Hardy's central claim is that most high achievers are chronically dissatisfied because they measure from the gap — the distance still to the goal — when the accurate and motivating measure is the gain — the distance from where they started. The book gives a complete framework for shifting the measurement reference point, with the research behind why the shift changes both performance and wellbeing.