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Invent and Wander
Decision MakingLeadership

Invent and Wander

Jeff Bezos and Walter Isaacson

This collection of Bezos's shareholder letters is where the two-way-door distinction originates: most decisions are reversible and should be made fast, by whoever is closest, while rare one-way doors earn slow process. Running every decision through one-way-door rigor makes organizations slow without making them safer. Book 3's Chapter 3 'ask which door this is' step comes directly from this source.

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Referenced in

The Momentum Playbook→

Frameworks on this site from Invent and Wander

Ch 3 · The Momentum Playbook

Ship at 70 Percent

Decide at 70% of the information. Course-correct with the rest.

Primary source: Jeff Bezos, Amazon shareholder letters (2015, 2016).

Decision Making

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